
About Surepak

JIM O’BRIEN – FOUNDING DIRECTOR
One thing is clear when speaking to Jim about the history of Surepak; Family is key. From the early days of Jim working in the warehouse with his wife Judith in the office, to Jim’s brother Colin opening the Brisbane office, to his son Andrew being heavily involved in the business, the history of Surepak is wrapped in family.
“Both my father and brother had always been self-employed, and I had reached a point in my corporate career where the only way to continue to progress was to uproot my young family and move interstate or overseas with them, which wasn’t something I wanted to do. So I started looking at different business opportunities where I could work for myself and keep the family unit stable in Melbourne.”
A chance discussion of his self-professed ‘mid-career crisis’ over dinner with some friends is what set the wheels in motion for a future in plastics, though from a different approach to what was the norm for the time.
“One thing people don’t know about Surepak is that we entered the plastics industry from a recycling perspective. That discussion over dinner led to my being involved in a recycling business, and from there we branched out and started selling builders film and other industrial supplies, as well as the recyclable products. Even back in the late 1980’s we could see that there was going to be a need for a better solution to the way we approached plastic use and recycling in Australia.”
One thing people don’t know about Surepak is that we entered the plastics industry from a recycling perspective.

ANDREW O’BRIEN - DIRECTOR
“One thing we have always been committed to is keeping up to date on alternative, environmentally friendly products that are available, and being to offer our customers a choice when it comes to making the best decision for their business.”
And that is not the only wisdom that Jim has passed onto Andrew.
“Those family values at the core of our business are what has led to our success today. Right from the start Dad put family first, and he managed to grow a very successful business without compromising that. It has carried through to today where we still aim to treat our staff as part of our family, and I think it shows. And I think a lot of our customers share the same values that we have.”
These same family values are just one of the benefits to the loyal Surepak customer base.
“We had been talking about what was important to us, and what we wanted to be able to offer our customers as a minimum standard. Each time they called us or placed an order online or in whatever dealings they had with us we wanted to ensure the same three things: Quality – that they knew they were going to be getting a quality, tested product. Service – that they would be getting great customer service from our whole team. Solutions – that we could help them with a solution in their business by supplying them with a product that suited their needs.”
And now with nearly 4 decades of experience, and hundreds and hundreds of specialist product lines, Surepak are proud to continue to be a completely family-owned Australian company that is a leading distributer of packaging products, packaging materials, specialist bags, plastic films and more.
Surepak Team in Action
What Our Customers Are Saying
Surepak Melbourne
“Ordered online, goods arrived next day. Great quality and awesome service. Thanks team.”
Surepak Perth
“Great service and quality products. Keep up the good work and keep the lollies in stock ”
Surepak Brisbane
“Great pricing and fast delivery. Their customer service is exceptional. Overall a great company to do business with.”
Surepak Sydney
“We have been purchasing from Surepak for a number of years, very professional, all goods received in a timely manner and excellent staff whether dealing by phone or email.”
Surepak Perth
“Great friendly, speedy service and awesome value. Excellent range of products.”
Surepak Melbourne
“Quality / delivery excellent no long waiting period which is important to our business.”
Surepak Brisbane
“Super fast delivery of our order, easy and streamlined process. Thanks team.”
Surepak Sydney
“Great customer service - very nice to deal with. Competitive pricing.”